Typical Deliverables
  • Usability analysis
  • Contextual inquiry
  • Customer interviews
  • Requirements definition
  • Functional specifications
  • Personas
  • Mental models
  • User stories
  • Flow diagrams
  • Navigational strategy
  • Wireframes & mockups
  • Taxonomy development
  • Data mapping
  • Design validation
  • Customer metrics

Samples have been "scrubbed" to obscure identity of clients.

Portfolio of Project Samples

Samples are organized according to project phases.

  • Discovery: This stage seeks to understand issues and opportunities from the perspective of business owners, customers, and development team. It includes as-is analysis, stakeholder interviews, and a deep-dive into the business itself. 
  • Planning: During planning, business and customer requirements are clarified, defined, and prioritized. User personas and key user stories are created. Initial design concepts are explored.
  • Design: This stage produces user flow diagrams, site maps, wireframes, and interactive models in alignment with developers to ensure feasibility. Functional specifications are created for developers.
  • Build: Development begins with a negotiated stakeholder agreement regarding what is to be built. This phase also includes content development, review, and localization—as well as UX collaboration regarding necessary changes.
  • Evaluate: Evaluation includes both qualitative and quantitative analysis throughout the project to ensure that business and customer goals are addressed and met.